Here are 5 reasons you must consider video as part of your overall marketing & branding strategy. Video Helps Builds Trust Building relationships is the key to any Sales activity, and at the foundational core of relationships lie trust. A customer who trusts you will transact with you and develop a relationship with you. But trust needs to be built …

So are Employer Branding & Corporate Branding two completely different things? Do they have some kind of overlap, with considerable differences? Or are they completely the same thing. Let us take a look at what each one of them individually is, before we wrestle with these questions. What is Corporate Branding? Corporate Branding is the practice of branding & promoting …